AI Insights · Timothy · March 2025
Top Consumer Finance Apps in Estonia: Q1 2025 Performance
Explore the performance trends of the top consumer finance apps in Estonia during Q1 2025, highlighting revenue and download patterns.
In the first quarter of 2025, the top consumer finance applications on a unified platform in Estonia exhibited varying trends in revenue and downloads. This analysis draws on data from Sensor Tower, providing insights into the performance of these apps.
Bilance - Your Money & Budget saw a notable peak in weekly revenue, reaching approximately $4.5K in early February. However, downloads declined from 492 at the start of the quarter to 134 by the end of March.
Splitwise maintained a steady revenue trajectory, peaking at $226 in the first week of February. Its download numbers fluctuated, with a high of 294 mid-January and a consistent end-of-quarter figure of 262.
Monefy: Money Tracker experienced a varied revenue pattern, with a peak of $194 in the first week of January. Download trends were similarly uneven, starting at 102 and closing the quarter at 63.
YNAB showed a significant revenue peak in mid-February at $220, despite a relatively low and stable download rate throughout the quarter, ending with 24.
Finally, Wallet - Daily Budget & Profit had a revenue peak of $86 towards the end of March. Download numbers were highest at 103 in early February, dropping to 41 by the end of the quarter.
For more detailed insights and analysis, visit Sensor Tower's platform.
